RARE APEPES - life is a meme
Opportunity
The Apes minted due to booming demand and reached a floor price of 0.7900 ETH soon after launch. The community needed a new home, a new website to showcase the vision and incredible artwork of the project, and lay the foundations for brand building.
WHAT WE DId
We have designed over six different mini-site experiences, as well as the main website. These fun and engaging NFT experiences for minting, burning, and exploring the lore combine the unique art direction of Rare Designer with clear UX and fun UI, with an emphasis on ensuring everything also works optimally across mobile.
These experiences build upon the lore and tell different aspects of the Apepe story, creating a memorable brand that delivers the unexpected. From spawning zombies, injecting them with serums and mutating, to a central dashboard with a meme generator.
Outcome
OUTCOME
The Rare Apepes have continued to build some of the most interesting interactive experiences in the NFT space. Their dedication and commitment to their community members and vision have made for a project that continually delivers and adds value to their holders in a cadence often unmatched in this space. Our designs have helped create a loyal and passionate community while demonstrating how design in the NFT space can be pushed into innovative and interesting ways that reassure users of trust.
Website Link: https://www.rareapepes.com/
Results
3
PROJECTS
3.5K
DISCORD MEMBERS
9.8M
Total ETH
3.5K
NFT OWNERS
@kountervailor, Co-founder
Rare Apepes